24 Jan 2018 beauty trends you’ll love
Meet the future beauty trends fresh from Fashion Week 2018! Last year’s beauty trends kept us on our toes (and our brows on fleek), so we’re super excited about what this year has in store. Sharpen your (eyeliner) pencil, and take notes of the 2018 beauty trends you’re guaranteed to love!
At Insanity Tan, we’re big fans of quality ‘me-time’ and this trend effortlessly meets our needs. 2018 is set to be the year of the mask, thanks to its selfie appeal and the trend of hashtags such as #SundayFacial. This year, we’ll be devoting more time to our skin thanks to the rise of the face mask. Expect to see more masks which target specific skin types and needs. We love it!
Body skincare is big news for 2018. No longer just about our faces, we’ll be devoting as much time to our bodies. The trend will bring with it a whole new host of cleansers, serums and moisturisers, keeping our skin in tip top shape from head-to-toe.
A rise in organic products
This year, consumers will become much more savvy about what beauty products that they use, looking to their ingredients for guidance. At Insanity Tan, we’ve long been preaching about the importance of using organic, paraben-free skincare products, so this is one trend we can definitely get on board with. The good news is that our collection contains so nasty surprises; only skin loving ingredients that boast its potential. You can shop the Insanity Tan collection online here.
Winged liner gets extreme this year thanks to designers such as Marc Jacobs. If you thought your flick was fierce last year, get ready to kick it up a notch. Not for the faint hearted, achieve high drama by tracing your liquid liner thick around both lash lines and wing it out at a dramatic angle. Or, if your (steady) hands allow it, create graphic shapes.
All that glistens
Another runway spectacular, glitter will get supersized in 2018, and we couldn’t be happier about it. This year it’s all about rhinestones, gemstones and sequins, which will become a part of our everyday beauty regime. Designers showcased their application around the eyes, keeping the rest of the look minimal. If you don’t have the patience for lash glue and tweezers, get the look in seconds, thanks to our gold and silver glitter sprays, available online here.
Guilty of being a highlighter holder? Yellow-gold highlighter is set to be the next big thing, thanks to Rihanna’s Trophy Wife gold highlighter. Perfect for use just about anywhere on your face, we think this trend works best when paired with a flawless tan. Get the look with our Insanity Tan Gradual Facial Moisturiser. Shop it here.
Thanks to Pantone revealing that ultra violet is the colour of the year, expect to see its use in the beauty world. Whether on the corners of your lids, gracing your lashes or lovingly applied to your lips, we can’t get enough of the colour purple.
Whatever beauty trends you’re test driving this year, complement them perfectly thanks to a gorgeous golden glow, which will always be in style. Shop the Insanity Tan collection online here.