Fashion trends

29 Aug Find the perfect tan for summer’s fashion trends

fashion trends

There’s no denying that this summer has brought with it a whole host of new fashion trends, and here at Insanity Tan HQ, we’re loving them. So if you’re keen to show off your style this season, make sure you match summer’s fashion trends with the perfect Insanity Tan!

Boho chic

Festival season is still in full swing and this year the style stakes are high. Boho chic is the front runner, with crop tops and cut offs reigning supreme. With so much skin on show, it’s undeniable that a killer tan is required. And now you can have loads of fun without the fear that your tan isn’t on point, thanks to Insanity Tan Ultra Dark. Perfect for swarthy skin types or those who prefer their tan dark, apply before you go and enjoy its long lasting results, without needing to top up.

Fashion trends

Midi skirts & white shirts

The fashionista’s BFF, nail the perfect outfit of the day thanks to the chicest of combos. Pair a midi skirt with a white shirt tucked in, à la Carrie Bradshaw. Pair with pumps during the day, and swap for killer heels to nail your outfit of the night. When it comes to your tan game, keep it strong. Top up your weekend tan with our Gradual Tan. Plus, with no transfer, you won’t have to worry about your tan rubbing off onto your white shirt.

Fashion trends

50 shades of yellow

Dare to shine bright this summer in the season’s hottest hue! Bright’s don’t get much bolder than this. From lemon to neon, there’s a shade to suit all skin tones. Pull off the look with the perfect tan. Opt for our Bronzing Mousse in medium to ensure your yellow truly pops.

Fashion trends

The power of flowers

While flowers for summer might not exactly be ground breaking, this season is all about creating a head-to-toe look for a refreshing take on the trend. From maxi dresses to matching trousers and shirt combos, there are endless ways to pull off this look. For that perfect tan, choose our Bronzing Mousse in light, medium, dark or ultra dark according to your preference.

Fashion trends


Peek-a-boo cut outs are definitely the look of the season, with designers getting creative in a multitude of ways. A chic and sexy way to show a little skin, it’s definitely adventurous. Whether you love your abs or toned thighs, show off your favorite body parts, thanks to strategically placed windows. Offer a glimpse of skin while remaining fully clothed.

This look is perfect for those nights on the town and when you want to take your tan to the next level, it’s time to get creative with our gold and silver glitter sprays. The perfect way to add another dimension to your tan, simply spray your chosen glitter shade all over for a burst of shimmer this summer.

So whatever trend you choose this summer, effortlessly pair it with the perfect Insanity Tan!

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